Project→ 
OBLQ

Work→ 
Strategy, Visual identity, Website

Live Site→ 
oblq.xyz

Awards→ 
TDC Young Ones, ADC Young Ones, ADC Talent Award

OBLQ /əˈbliːk/ is a streetwear brand with the intention to democratize design a step further and therefore enables every user to be part of the design process. We coded an interactive design generator, which allows every individual to create their custom shirt.

The goal was to make good design easy and accessible and to give every user the opportunity to be a good designer. In addition, it should be possible for users to influence the design process in order to let their personal expression flow into it. Thereby OBLQ tries to democratize the design process to a certain extent.

Credits→

Design and Concept:
Sebastian Hemetsberger, Denise Hödl

Web Development:
Sebastian Hemetsberger

Projectmanagement:
Denise Hödl

Photography:
Christoph Platzer

Videography:
Christoph Amort

Audio:
Jakob Vasak

Models:
Max Blum,
Alexander Merlicek,
Paula Nikolussi,
Magdalena Umkehrer,
Florian Weiermann

Awards→

TDC Young Ones New York
Gold in Type Design: Software

ADC Young Ones New York
Merit in Interactive: UX / U

ADC Young Ones New York
Merit in Typography: Motion / Dyamic

ADC Talent Award 2022
Silver Nail in Motion Design

ADC Talent Award 2022
Distinction in Creative use of Code

ADC Talent Award 2022
Distinction in Design of Digital Products

Salzburger Landespreis 2021
2. Place in Institution FH Salzburg